Gutenberg as the foundation of a modern corporate website

For small and medium‑sized businesses, the choice of tools for building a website is crucial for its performance, security and ability to grow. As a native WordPress editor, Gutenberg stands out for its lightweight, easy‑to-use features and compatibility with modern tools such as Advanced Custom Fields (ACF). This makes it an ideal solution for companies looking for efficient and scalable solutions.

Security as a priority

Website security is one of the most important aspects, especially for companies that process customer data or make online sales. As an integral part of WordPress, Gutenberg is regularly updated and tested for security by a global community of developers.
Unlike third‑party Page Builders, which are often prone to security vulnerabilities due to delayed updates or compatibility issues, Gutenberg ensures stability and minimizes the risk of vulnerabilities. This means your site remains secure even in the face of frequent WordPress updates.

Use of ACF in conjunction with Gutenberg

Advanced Custom Fields (ACF) is a powerful tool that allows you to add custom fields to pages and posts in WordPress. Combined with Gutenberg, it allows you to create dynamic, personalized content without the need for external Page Builders.
Benefits of integrating Gutenberg with ACF:
Easy site expansion: You can add custom fields and dynamic sections that fit perfectly into the Gutenberg block layout.
Simplicity of content management: ACF combined with Gutenberg allows site owners to make changes and update content without the need for a developer.
Better Performance: Unlike Page Builders, which generate large amounts of unnecessary code, combining Gutenberg with ACF allows for a lightweight and optimized code structure.
With this integration, company pages can be both functional, powerful and easy to use, which is especially important for small teams without a large technical background.

Performance and optimization for SEO

Page load speed and SEO optimization are key factors for online success. Gutenberg, due to its lightweight nature, generates a minimal amount of additional code, which translates into better results in performance tests such as Google PageSpeed Insights and GTmetrix.
A Gutenberg‑based site is easy to optimize for search engines. Regularly publishing valuable content in the form of blog posts enables companies to attract new customers and build their visibility on Google. Blog in Gutenberg:
Allows you to create and manage content without the need for external tools.
Provides compatibility with SEO plugins such as Yoast SEO, making it easy to optimize each subpage.
With ACF integration, it is also possible to create custom modules that enrich content and support your SEO strategy, without negatively impacting site performance.

Page Builders’ Problems That Gutenberg Avoids

1. poor performance and page slowdown
Page builders, such as Elementor or Divi, generate a large amount of additional HTML and CSS code, which puts a strain on servers and increases page load times. Pages built on these tools often perform poorly in performance tests, which can lead to a lower ranking in search results and a higher user rejection rate.
2 Compatibility issues
Page Builders are independent plugins that need to be adjusted for each WordPress update. It happens that after an update, pages built on Page Builders stop working properly, which requires repair by specialists. With Gutenberg, such risks are minimized, as it is a built‑in WordPress editor that works in full compatibility with its updates.
3. cost and complexity
Advanced features of Page Builders are often only available in premium versions, which can generate additional costs. Gutenberg offers full functionality for free, and its simple interface makes it quick to master, even for those without technical experience.

Summary: Gutenberg as the best choice for businesses

For small and medium‑sized businesses that need a stable, powerful and easy‑to-use website, Gutenberg is the perfect solution. Its advantages include:
High performance and fast page loading.
Full WordPress compatibility and security.
Easily expandable with ACF and dynamic content.
SEO‑friendliness thanks to lightweight code structure and compatibility with optimization plugins.
By avoiding the problems associated with Page Builders, such as low performance, lack of compatibility with updates or high costs, your company can focus on business development and building online visibility.
If you want to make sure your website is built on a solid foundation, contact us. We can help you create a professional, efficient and future‑proof site.